I don't know about you, but I love reading up on crisis communications. I think it is a learning opportunity for everyone in PR - especially if the crisis is handled well by a pr specialist.
PRSA has a great article
"Domino’s delivers during crisis: The company’s step-by-step response after a vulgar video goes viral" - http://bit.ly/BdHgp
I hope you'll enjoy reading this!
Monday, October 5, 2009
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